{"id":1220,"date":"2026-06-10T18:05:46","date_gmt":"2026-06-10T18:05:46","guid":{"rendered":"https:\/\/telaio.com.mx\/blog\/?p=1220"},"modified":"2026-06-10T18:05:47","modified_gmt":"2026-06-10T18:05:47","slug":"prepa-unitec","status":"publish","type":"post","link":"https:\/\/telaio.com.mx\/blog\/prepa-unitec\/","title":{"rendered":"Prepa UNITEC"},"content":{"rendered":"\n

Background:<\/strong><\/p>\n\n\n\n

La Universidad Tecnol\u00f3gica de M\u00e9xico (UNITEC) a nivel licenciatura y posgrado es ampliamente reconocida en el Distrito Federal y \u00c1rea Metropolitana, sin embargo, tras encuestas realizadas en la zona, se detect\u00f3 que las personas desconoc\u00edan que esta universidad tambi\u00e9n ofrece estudios de Nivel Medio Superior, lo que ocasionaba una baja plantilla de inscritos.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Objetivos:<\/strong><\/p>\n\n\n\n

    \n
  1. Dar a conocer a los habitantes de las zonas aleda\u00f1as a los campi que UNITEC ofrece planes de estudio para educaci\u00f3n Media Superior.<\/li>\n\n\n\n
  2. Incrementar la plantilla de inscritos en Preparatoria para el ciclo 2011.<\/li>\n\n\n\n
  3. Posicionar a UNITEC en el top of mind de las opciones de Preparatoria en adolescentes de Secundaria.<\/li>\n\n\n\n
  4. Informar a los padres de familia los beneficios de estudiar \u201cLa Preparatoria\u201d en una \u201cUniversidad\u201d.<\/li>\n\n\n\n
  5. Informar a los padres de familia las facilidades de pago de UNITEC.<\/li>\n<\/ol>\n\n\n\n

     Redes Sociales Seleccionadas:<\/strong><\/p>\n\n\n\n

      \n
    • Facebook<\/li>\n\n\n\n
    • Twitter<\/li>\n\n\n\n
    • Linkedin<\/li>\n\n\n\n
    • WordPress<\/li>\n<\/ul>\n\n\n\n

      Resultados:<\/strong><\/p>\n\n\n\n

        \n
      • 40% m\u00e1s llamadas al Call Center solicitando costos de colegiaturas para preparatoria.<\/li>\n\n\n\n
      • 115% m\u00e1s solicitudes de examen de admisi\u00f3n que el periodo 2010.<\/li>\n\n\n\n
      • Incremento de plantilla a nivel preparatoria en 2011. (105% por arriba del periodo 2010).<\/li>\n\n\n\n
      • Disminuci\u00f3n de tasa de desconocimiento de Prepa Unitec al 40% (De acuerdo a encuesta 2011)<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"Background: La Universidad Tecnol\u00f3gica de M\u00e9xico (UNITEC) a nivel licenciatura y posgrado es ampliamente reconocida en el Distrito…","protected":false},"author":1,"featured_media":1222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"csco_post_video_bg_volume":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1220","post","type-post","status-publish","format-standard","has-post-thumbnail","category-casos-de-exito","cs-entry","cs-video-wrap"],"yoast_head":"\nPrepa UNITEC - 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